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Rihanna’s Fenty Beauty Empire Expands With The Launch Of A New Lipstick Collection

We may never get a new album from the singer, but at least our lips will be popping!

As it turns out, Rihannaโ€™s been cooking up more than just the bun in her oven! On the heels of her pregnancy announcement with boyfriend, A$AP Rocky, the 33 year old singer revealed the recent launch of the newest extension of her Fenty makeup family, the Fenty Beauty Icon Lipstick Collection. And if that doesnโ€™t get you gassed, the design of the classic bullet shaped lipstick is actually inspired by Rihannaโ€™s cupid bow lip shape.

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Stefon Diggs and Cardi B Viral Boat Video Prompts Response from Patriots Coach
Stefon Diggs and Cardi B Viral Boat Video Prompts Response from Patriots Coach

โ€œIโ€™ve always loved lipstick since the day I saw my mom applying red lipstick,โ€ Rihanna told Allure Magazine. โ€œIt was my favorite from the very, very beginning.โ€

The future sellout shade, The MVP, is a fiery red inspired by these moments with her mother. โ€œI wanted to create that perfect shade of red that works with every skin tone, and I love it,โ€ the artist shared.

Looking for fresh lip options right before Valentineโ€™s Day? Well youโ€™re in luck, as these shades launched on Friday, February 4th in Sephora stores nationwide. The collection includes an assortment of 10 semi matte shades to suit all skin tones in a hydrating formula that wonโ€™t dry out or flake.

โ€œLipstick is the instant game-changerโ€”it can switch up my entire look instantly,โ€ the โ€œKiss it Betterโ€ singer shared in a press release. โ€œThe new Fenty Icon shades are the best-of-the-best neutrals and reds that look gorgeous on everyone and feel so creamy and comfortable.โ€

Also worth noting? The lipsticks are refillable, which is of course in alignment with Rihannaโ€™s commitment to sustainability. In January, the ANTI singer also pledged $15 million dollars to climate change organizations through her Clara Lionel Foundation.

While we have no idea as to when we can expect R9, at least we have a bundle of joy to look forward to, even if your idea of rebirth involves a full face makeover as opposed to new life. Congratulations on your expanding empire, RiRi!

Straight From The Root

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